Made in Italy 

In the World.

Taste of Italy is an innovative phygital iTV multi-channel promo-sales & distribution platform dedicated to selected Food & Beverage products made in Italy for the international Ho.Re.Ca (Hotel, Restaurant, and Catering) and GDO (Large-Scale Retail) markets.


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To support Italian agri-food companies by providing an integrated procurement and distribution system

This platform manages all procedures and operations directly on site, encompassing everything from negotiation to transaction, logistics to distribution, and promotion to the construction and consolidation of corporate brands in various international markets.

  • Foster sustainable and efficient business practices. 
  • Ensure the highest standards of quality and authenticity for Italian food and beverage products. 
  • Expand the reach and visibility of Italian culinary traditions and heritage. 
  • Build long-lasting relationships between Italian producers and international buyers. 
  • Create a seamless and transparent supply chain that benefits both producers and consumers. 
  • Enhance the economic growth of the Italian agri-food sector by tapping into new and emerging markets.

XCorners network on international markets

Taste of Italy establishes a network of interconnected XCorners in global markets to showcase Italian Food & Beverage products. 

These XCorners provide a unique culinary & food experience, facilitating direct customer engagement.

They enhance brand visibility and consumer awareness through localized presence. 

Additionally, the exclusive Taste of Italy XCorner offers interactive experiences with products and producers, featuring Nexth iTV and INXA Ai Agent for an immersive and innovative engagement.

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Operational Sales and Distribution Tool

Taste of Italy focuses on selecting the best producers and brands, ensuring top-quality offerings

It collaborates with leading channels and buyers through strategic partnerships. 

The platform utilizes specialized infrastructure to manage all aspects of the supply chain, including negotiations, transactions, logistics, and promotions. 

This ensures efficient operations, streamlined processes, and effective market reach, enhancing the success of Italian food and beverage products globally.

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Support for Italian Agri-Food Companies

Taste of Italy assists in promoting Italian agri-food products internationally by leveraging strategic marketing and partnerships. It helps build and consolidate corporate brands across different markets, enhancing their visibility and reputation. 

The platform provides tools for effective brand promotion, market analysis, and targeted advertising, ensuring Italian producers can reach and engage with a global audience, thus expanding their market presence.

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Integrated Procurement and Distribution

Taste of Italy provides a comprehensive system to manage all operational aspects, from negotiation to transaction

This includes contract management, order processing, invoicing, and payment handling. The platform also facilitates logistics and distribution by offering advanced solutions such as warehousing, inventory management, and transportation services. 

By optimizing routes and partnering with reliable shippers, Taste of Italy ensures timely and efficient delivery of products to international markets.

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Promotion & Defense of Geographical Denominations

A key focus of Taste of Italy is the promotion and defense of the geographical denominations that define the Italy's most esteemed Food & Beverages. 


We are dedicated to preserving the integrity and heritage of these designations through.

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Join to Taste of Italy Alliance to start your action

Expand your market reach globally by activating the exclusive ITV distribution!